Moab is amazing. It's so amazing, in fact, that WTB's first employee (aside from its founders,) Matt Hebberd, fell deeply in love with the place, bought the touring business from Rim Cyclery along with Kirstin Peterson, and they still own and run the rad touring company today, Rim Tours. Pictured above, roughly 1990, you've got Hebberd's VW on the right and Slate's 1969 Pontiac LeMans on the left, with 3 tandems nonetheless. This is back when Moab only had one bike shop in town, this one, and shortly before Matt and Kirstin made their business venture happen. Below you've got Joe Shirado riding a tandem with Fred Falk, WTB's second employee and current Operations Manager at Muscle Man Arch in Moab. You can still find Fred and Joe riding together to this day, though you'd be hard-pressed to find them both tied to the same tandem. Moab's rad always been rad - WTB's been there for quite some time. Long live bike road trips, it's nothing new for WTB.
